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Lake Louie joins Wisconsin Brewing Company

Lake Louie will join the Wisconsin Brewing Co family this July.

Tom has been discussing combining forces with the folks at Wisconsin Brewing Company for years. And since he continually maxed out his brewery’s capacity, he realized it was time to make the partnership a reality.

“After 20 great years, the option was to either borrow a ton of money and expand or merge with a great group of people whom I’ve known and respected for decades,” said Tom.

Starting this July, Lake Louie beer will be produced in both Arena and at Wisconsin Brewing Company in Verona, WI. Tom will remain the voice and visionary behind the Lake Louie brand, and all Lake Louie employees will be offered jobs with Wisconsin Brewing Company.

“We see great growth potential for both of our companies and we’re especially proud to have Warped Speed Scotch Ale on tap here at Wisconsin Brewing, and we’re very optimistic about what the future will bring,” stated Carl Nolen, CEO, Wisconsin Brewing Company.


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